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Ayojide Buremoh
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5 Pay Per Click Advertising Tips (Keywords)

Published on 11/15/2018
For additional information  Click Here

1) You need to continuously check your campaigns. Many times Google will slow your campaign down if just one of your keywords isn't performing well.

2) If you have a keyword that has been labeled "at risk", make some changes and then delete that keyword and replace it with a variation of "Case". Example: Replace "cat" with "Cat".... Google will see it as a new word.

3) Google will automatically serve your ads on their Search and Content network.

The clicks you get from these (depending on your product or service) a lot of times won't convert as well as your regular ads.

You can turn this option off by going into "Edit Campaign Settings".

You may get fewer clicks, but better conversion.

4) Take advantage of your keyword matching options to better target your ads. For instance the brackets and quotes around your keywords.

 Again this usually will result in a better click. You are getting clicks from people that are searching for that exact phrase and not bits and pieces of a sentence.

5) Make sure you include keywords in your ad's text. These will be highlighted in the search results and result in more clicks... and more money for you!


 Places Anyone Can Promote Products And Services

It would be a waste of time and energy to have products and services without adequate Marketing, promotion and advertisement to sell it.

You can use the following media to promote and advertise your products and services:

1. Forums

Forums are places where people of similar interests and requirements discuss on varied topics like business and health.

This way, online forums are places to let people know more about your business, in addition to marketing your business products and services.


Facebook is the largest social networking site as at when writing this report where you can make friends and network with people of similar interest.

3. Twitter

Twitter is another social networking site that you can advertise on.

One good thing about twitter is that you can promote your products to friends that are following you.

4. Mobile Marketing

This is another effective way to market your products.

You can do this through SMS, Robo call if you can afford the money for Robo call. 

5. Whatsapp

This is a now very popular platform where you can network with lot of people that can buy your products using people's phone numbers.
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