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DeeDee Coleman
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DeeDee Coleman   My Press Releases

Blogging and Niche Marketing

Published on 2/11/2013
For additional information  Click Here

Blogging is a great way to direct traffic to your website or business. Many really skilled bloggers don’t even need an actual business website; they make great money with just their blogs. Blogging isn’t a hit and run type of endeavor; if you choose to blog you need to be prepared to be in it for the long haul. You can’t just post a hand full of great posts or articles and then call it a day. Blogging is an ongoing process; you would never stop adding content unless you, for some reason, decide to shut down your blog. Before you begin blogging you need to decide what type of blog you want to create. Do you want a professional blog that is mainly informational articles or are you interested in more of a personal blog that chronicles your daily life and goals? Both styles are very popular and profitable, but you need to decide on how you want to approach your blog before you begin writing. Who do you want to visit your blog? Just like creating a website, when creating a blog, you must know your target audience. Is your target audience someone interested in football, modern dancers, horror film fans? You must find your niche, know your target audience and write just for them. Here are a few simple steps to help you create a successful and profit blog: 1. Publish Regularly. Try to update your blog on a regular schedule. Personally I like to post on my blog on Mondays, Wednesdays and Saturdays. A regular posting schedule makes it easier for your readers to know when they can expect now content on your blog. Of course there may be times when you get bursts of inspiration and you post more often; this is great too. Readers will love coming to your blog and seeing that there is a lot of new content to read. 2. Stay on Topic. Do your best to stay on topic. Now this really comes down to the niche you have picked. Some niches have several topics you could discuss while others are more targeted and don’t give you much room for variance. For example, if your niche is affiliate marketing then you have a ton of topics you can write about because a lot goes into affiliate marketing. However, if your niche is about keyword search strategy only, then you have few top options so you really need to be careful and keep your content fresh. If your content begins to sounds like the same thing said over and over, you will lose readers of your blog. 3. Use Meaningful Titles in Posts. Try to come up with attention grabbing headlines. Don’t try to oversell your content but do try to grab the attention of visitors so that they will want to actually scan through your post to see if it offers anything of value to them. Quality headlines in your posts and articles can equal great search engine rankings. 4. Interact With Your Readers. Remember, your blog is out there for all to see so encourage communication. If someone is kind enough to visit your blog and leave a comment, be active and positive as your respond to their comment. 5. Highlight Your Best Posts. As time goes by older posts will get buried in your archives so it is always a good thing to have a page dedicated to your best post and articles. All you need to do is create a page with links to your best post so that visitors can easily find some of your greatest work. 6. Make Navigation Easy If you help people find the key pages within your blog, their visit will be a much more enjoyable experience. Visitors should be able to easily move around your blog and find exactly what they are looking for. 7. Take The Time To Find Good Keywords A solid keyword search strategy isn’t just for websites and affiliate markets. You want people to find you on the internet right? Well the internet is a huge place, one of the best ways to get traffic to your blog, other than advertising, is to create posts and articles around high search volume low competition keywords within your niche. Blogging can be a blast, but it’s not fun if you can’t get anyone to read what you have to say. By incorporating these seven easy steps you will be well on your way to becoming a master blogger.
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