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posted on:
6/18/2011 8:36:15 AM EST
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Marketing Your Small Business III
marketing, management, insurance, auto, home, liability, Texas, networking, E&O
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When building a business, there are three critical resources you must possess or have ready access to them. 1. Finances--No matter what anyone says, you must have some financial resources to build and sustain your venture. 2. Professional skills--The understanding of your service or product, why it is needed, who needs it, how to let them know you have it and how to deliver it. 3. Back office--Accounting, Marketing, Management, Employees, Legal, Insurance,Training. Most often we suffer most in these areas. When developing a business plan, spend as much time with the professionals of these areas. Seek their advice/counsel, build a relationship. Although finance is always identified as the reason for not suceeding, but the source of the problem generally starts in the back office. To list a few, not keeping good records, leads to tax issues, not properly marketing your business can lead to low sales, no or not enough insurance can lead to financial ruin in the event of an accident or.... www.jincgroup.com
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