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Lonnie Glosup
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Lonnie Glosup   My Press Releases

The Value Of Being A Mobile Billboard

Published on 7/2/2015
For additional information  Click Here

Commuters spend hours on the roadways often going back and forth to jobs they really do not like, so benefit from the value of being a mobile billboard.

A Citibank study provides some very interesting information on a big component to the workday routines of Americans; this study was spotlighted on many of the major news sources and here is the story as reported by CNBC.

Here is a quick outline of the study.

  • Average American spends $10 a day commuting.

  • 200 hours per year for an estimated cost of $2,600.

  • Highest cost is in Los Angeles where it averages $16 per day.

  • New Yorkers clock most time with 73 minutes of commuting per day.

  • Most of the out-of-pocket expense is for gasoline.

The study indicates that both the cost and length of time of the daily commute are going up.

Include those stops at the fast food drive through at Starbucks or whatever YOUR favorite might be and it is easy to add another couple of bucks a day.

In Houston it is not too unusual to have a one way commute of 30 miles and during "rush hour" it can take up to an entire hour to cover that distance.

As home based business builders how can we turn this information into a powerful message that there IS a better way?

Here are THREE things that you can easily share with others that make the transition from a traditional job to being able to make a living from a home based business a reality.

     1.  Show people how they can increase their cash flow by adjusting their withholding amount based on having a home based business; the Tax Savings Estimator report will share with them the benefits of the better tax system for a business owner.

   2.  Automation apps are making it easy to track our expenses, and a really handy app to have is MileIQ 

      3.  Benefit from being a mobile billboard.  Not many of us would volunteer to go sit in traffic, yet that is exactly where your audience can be found!  YOU have the advantage of being able to exit and go to your favorite coffee shop or mall anytime you decide.  And once you get off the roadway you still have the benefit of advertising your business to all that see your message from where you parked.  Here is an example of one of my primary programs (I have magnetic signs for my cars that look just like this, and I plan to expand the promotion with business cards, postcards, pens, t-shirts, etc.).

Image and video hosting by TinyPic

I like to distribute postcard sized description of the work I do to churches, community centers, college campuses, etc.; and while I am usually successful in being able to post these cards, there is no way to know whether or not the message is being seen and acted on; yet with the magnetic signs on my car I can actually gauge the response of those immediately around me and can smile as they take a quick picture of the magnetic sign!

A philosophy of business building that just makes good sense to me is to look for ways to turn resources into profit centers.  My primary program lets me turn a basic household bill into an additional paycheck (for me and my team members).  So using the MileIQ app assures me that business related driving can minimize the cost related to getting my message seen in my community.  Because this is easily replicated by my team members it helps build stronger profit centers all across the country.

I hope these three things will let you benefit from the value of being a mobile billboard too.
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