Your Social Networks - LinkedIn
Published on 6/25/2014
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Your Social Networks - LinkedIn:
Note: This is the 11th in the “GetStarted” Sequence. In this Press Release we will continue with your Social Networks by turning to LinkedIn. LinkedIn bills itself as the world’s largest professional network at 300 million strong. While they have free basic services they do provide strong incentives to upgrade.
LinkedIn provides the fourth leg of our table of Social Networks. With Google you have access to many of the tools necessary to get your website ranked well. Google Plus gives you more tools for Networking and Communications. Facebook gives you access to the largest of the Social Media and Twitter allows you to share your posts in a fast moving stream of interactions across many communities.
LinkedIn is considered the most “Professional” of these four networks. Where the others tend to be “Social” networks, LinkedIn is a place to post your professional identity online and build professional relationships with colleagues and associates.
Posting your profile at LinkedIn is similar to posting your resume. In fact, you might find the answers to most of what you want to post in your current resume.
In your OneNote notebook, go to Setups and add a page for LinkedIn. Copy the Preparation for LinkedIn (see below) to your new page. Review the information and prepare your entries.
Open your KeePass Password Tool to the Social Media Group. Click on the Wrench Icon to “Add Entry”. Set the Title to “LinkedIn”, User Name to “yourEmail@wherever”. Choose or Generate the password. *NB: Generate using pattern “lllllldddddd” for ease with mobile.* Set the URL to https://www.linkedin.com/nhome/ and Click [OK].
In the next page, you will begin creating your professional profile. Select your country from the Dropdown list. Enter your Zip Code. Select the Tick box for your Job Status
(Employed, Job Seeker, Student). Enter your Job Title and Company. *NB: Clicking Self-Employed will change Company to Industry. You may want to consider “Marketing and Advertising” .* When you are prepared, Click [Create my Profile].
Before you go much further, you will need to confirm your Email in the usual manner. Go to the Email account that you used to setup LinkedIn. Find the Confirmation Email and Click the Link.
LinkedIn wants to create the most Professional Social Network possible. For this reason, they are extremely careful about who they allow to Connect on LinkedIn. If you do not have any prior association, they will require an email address from you for the person you wish to Connect with. Check my Profile, http://www.linkedin.com/in/novenoga and you will see how I frequently Connect as Colleagues at IBO Toolbox.
Using your Preparation for LinkedIn, you should continue setting up your Profile with as much information as you feel comfortable sharing. Remember that Transparency is one of your best tools on the Internet. Frankly, if you are out here to rip everyone off, please leave now. There are many excellent products and programs on the Internet. There is no need for skullduggery.
*-*-*-*-* Preparation for LinkedIn *-*-*-*-*
My Profile: http://www.linkedin.com/in/novenoga
Sign Up Page: https://www.linkedin.com/nhome/
Password: (6 or more characters.)
Country: (Dropdown list)
Job Status: (Employed, Job Seeker, Student)
*NB: Clicking Self-Employed will change Company to Industry.*
Company or Industry:
Photo: (200x200 Pixels - Location and Link in your Computer.)
Headline: (Your Professional Headline)
Industry: (Marketing and Advertising from a DropDown List.)
Summary: (I am passionate about…)
Experience (List any Positions you want on your Profile.)
Time Period (Month and Year)
Dates Attended (Year to Year0
Field of Study
Activities and Societies
Advice for Contacting “You” (Details about availability, types of opportunities…)
Other things you may add:
Dates (Month & Year)
Proficiency (Dropdown list.)
Status (Issued or Pending)
Issue/Filing Date (Month Day & Year)
Honors & Awards:
Date (Month & Year)
Date (Month & Year)
Time Period (Month & Year)
Associated with (Choose)
Date (Month & Year or Date range)
Volunteering & Causes:
Date (Month & Year)
Opportunities you are looking for: (How would you like to donate your time and talent?)
Causes you care about: (Topics and Causes that matter to you.
Organizations you support: (What are your favorite organizations?)
*-*-*-*-* End Preparation for LinkedIn *-*-*-*-*
Tools – OneNote or other Notebook tool, KeePass Password Tool.
Tasks – Create page for LinkedIn under Setups in OneNote, Use Preparation for LinkedIn as a guide to setting up your account, Add Twitter to Social Media group in KeePass, Create your new LinkedIn account using the information that you prepared. Continue to set up your Professional Profile following the prompts and using your Preparation for LinkedIn.
Now that you have set up all four legs of your Social Networks, you may feel like you are ready to start sending your link to everyone who connects with you. Don’t Do It. The fastest way to lose your account(s) is to behave in a manner that appears to be SPAM. Take your time to get to know the medium. Use your Social Networks to build relationships. Learn what kind of actions are permitted and where. Be polite and reward those who are polite to you with your kindness and attention.
For a more in-depth look at LinkedIn and what you can accomplish with it, check out the link below provided by my Associate, Jaye Carden. It contains a long (1hour 12 min) video with many details about your long-term use of LinkedIn for marketing.
Rules of “Association”
Google Plus: You may add as many as 5000 to your Circles. There is no limit to the number that may have you in their Circles.
Facebook: Maximum Friends = 5000. (Maximum Followers is Unlimited.) Problems arise when the Friends you Add deny your Request and deny knowing you. A prior relationship should exist and permission should be granted before you send a Friend Request.
Twitter: There is a daily limit of around 150 of those you can Follow with a “Hard Ceiling” at 2000 Followed. I think it may be easier to cross that “ceiling” if you have a balance between those you Follow and those who Follow you.
LinkedIn: There are limits to the number of Connection Requests and messages you can send determined by the differences between the Free and Paid Services. Prior relationships are required for Connection Requests. In the absence of demonstrable relationships, an Email address for the person you are requesting may be required.
I make it a point to accept all Friend and Connection requests that I Receive as well as Following back those who Follow me and Adding to my Circles anyone who adds me to theirs. If they prove unacceptable, through SPAM or inappropriate behavior, I can always remove them later.
If you are following this sequence, you have already set up your Google Plus, Facebook, and Twitter accounts. With the addition of LinkedIn to your social networks, you are prepared to begin building your networks. Internet Marketing and building your Brand Identity isn’t about the products and opportunities you promote. It is about the relationships you build and attracting your market to your offerings. Nothing Ventured – Nothing Gained: Nove-Noga!