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Curtiss Martin
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Curtiss Martin   My Press Releases

What is in a Name?

Published on 9/13/2014
For additional information  Click Here

FavIcon is in a Name?

Note: This is the 29th in the “GetStarted” Sequence.

What is in a Name? How many times have you introduced yourself to someone only to promptly forget their name? Scientists tell us that happens because you just heard your own name and it has pushed everything else out of your mind. That is why it is important to use your new acquaintance’s name as soon as you can. If nothing else, repeat it to yourself several times. This works well if you “fix” the person’s image in your mind at the same time.

Allow me to Introduce Myself:
How people introduce themselves is very important. How many “Bobbys” do you know that grew up to become “Roberts”? You probably know nothing of their background or how and when the change came about.

Get the Names Right:
Maybe I am being a little sensitive. I Believe that it is Important to spell a person’s name correctly. It is a simple sign of respect. My Name is Curtiss with two s’s. It is not much but it is important to me. My name means “courteous” and I try to live up to it.

Avoid Nicknames:
Using a nickname is considered “friendly” by some. I believe it is improper to use nicknames unless asked. Some people, without asking, call me “Curt”. Curt means “short and abrupt” which I tend to become when someone uses this nickname.

Simple Respect:
The only Universal Truth that I know is that there is no Universal Truth. Watch how people sign themselves in their work. That may lead you to a more acceptable alternative to their “official” name. I still believe that you should relate to them in the manner they relate to you. It is simply a matter of respect.

Capitalization Counts:
While on the subject, Capitalization is important as well. In your own Name but especially in the Names you use. Again, I consider it a sign of respect. Do we really want to do business or even be friends with those who don’t respect us?

What About Self-Respect:
When I see someone’s name in lower case in their Profiles and Social Network Pages, I sometimes wonder about their self-respect. When it is ALL CAPS, I tend to wonder about their self-importance. Fortunately, at IBO Toolbox, we can easily correct these problems in EDIT PROFILE.

SevenOaksArtTo Recap:
What is in a Name? Everything is in a Name. Here at IBO Toolbox we have become aware of the importance of Brand Identity and Self Branding. Two years ago, you couldn’t even find my name in most places on the net. If you tried, you would find a popular football player. That was another of the Reasons for “Nove-Noga”.

Our names are the foundation on which we build our Brand Identity in our Self Branding efforts. We owe it to ourselves to treat our names with respect. In turn, we should extend that same respect to those with whom we associate. It isn’t “kowtowing” or “currying favor” it is a simple matter of respect. Try it and see what happens. Nove-Noga!

For the List of the “Where do You Start?” PR Series:
© 9/13/2014
Edited 1/7/2015

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