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7/16/2012 2:02:44 PM EST
|Xocai Healthy Chocolate Breakthrough Success with MLM Leader Adam Green – MLM: is it D-U-M?
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Expert Author from EzineArticles, writer Lance Wislow, discusses Xocai Healthy Chocolate Breakthrough Success with Top MXI Corp MLM Leader Adam Green (Ambassador) – MLM: Is it D-U-M?
MLM: Is it D-U-M?
The other day, I was listening to a young man who was pitching some type of MLM business to a newcomer – and as I was listening I almost wanted to chime in because the young man was having a little bit of a problem with a few of the questions and the rhetorical critiques, your basic defensive hostility of one of the folks he was presenting too.
You see it was a man and his wife, and another lady, I am guessing a friend. The friend was a complete critic of MLM and really giving the young man a challenge and a run for his money. He was indeed holding his own but making no headway in defending the business model.
So, is MLM or multi-level marketing really dumb? It depends if you understand the business model or not. You see, dumb or D-U-M could just stand for "Don't Understand Model" and if you don't get it, or see the synergies or strategy of it all, then it might very well appear dumb to you. But perhaps you might like to hear some of my philosophy on this for a moment?
First, I am a retired franchisor, yes, I founded a franchise company. The concept of franchising and MLM are not all that far apart. Consider if you will the old axiom; "It's better to make 1% of a 100 people's work, than 100% of one person's work." – quick who said that? Well, if you don't know, then you should look it up and think on it, because those words of wisdom definitely came from someone who knew what they were talking about, and thus, I suppose you can take that quote to the bank.
Now then, it took me 20-years to perfect my business model before I could franchise it, and sell that model to others, but once I did, it was amazing how fast it grew. In a multi-level business you take a proven business model with product, or service, and you are also selling it as a business to others. In essence someone else creates the business model, and you get to sell it just as a franchisor does, without the 20-year school of hard knocks to perfect it all.
In franchising, they have something similar – it's called a Master Franchise. But even to become a master franchise you have to pay some heft upfront fees to the original franchisor, generally $100s of thousands of dollars and only then in a specific defined territory. So it's not all a bed of roses.
So, you see, the concept of MLM is not dumb at all, it's quite brilliant actually. Of course, it only works if you work the plan and follow the program. You must be dedicated, and in it to win it. Now tell me, does anything I've said here sound dumb to you? Well, only if you didn't understand what I just said. Please consider all this. www.ezinearticles.com/?MLM---Is-it-D-U-M?&id=5555402
EzineArticles master writer and business consulting entrepreneur, Lance Winslow believes in the American Entrepreneur and Loves Chocolate! This article was sponsored by MXI Corp's Xocai Healthy Chocolate Top Earner and Ambassador, Adam Paul Green www.adampaulgreen.com who specializes in High Antioxidant Dark Chocolate. www.MarketingChocolateInternational.com
Article Source: EzineArticles.com/5555402
About MXI Corp (Marketing Xocolate International Corporation):
Established in 2005, Marketing Xocolate International Corporation (MXI-Corp) is the world leader in natural antioxidant products with a particular focus on healthy, dark (and now milk) chocolate products. All MXI Corp products are focused on potent doses of delicious, antioxidant-rich Belgian cacao. MXI Corp believes that the high levels of natural antioxidants that are found in its cacao can provide a viable solution to individual nutritional needs. The Xoçai™ (show-sigh) product line, which currently includes nine products, is manufactured utilizing a proprietary cold-press process, which preserves the nutritional values of the company’s proprietary blends of vitamins and minerals. Nevada-based MXI Corp is a “privately held” company. The Brooks family, owners and operators of MXI Corp, have total combined chocolate sales of more than $1 billion.
~MXI Corp currently operates in 25+ countries and has over 200,000 distributors.
~Archived press releases can be found at www.AdamPaulGreen.com
~Join Xocai Today!
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