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Ally Stewart
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Ally Stewart   My Press Releases

What Is A Mailing List?

Published on 2/20/2012
For additional information  Click Here

What is a mailing list? Every day on the internet you hear the same thing over and over. “The money is in the list” A mailing list is the list of names and email addresses that have been collected by the squeeze page or another optin form elsewhere on your website. People usually sign up to mailing lists to be kept updated about things relevant to their interests. Electronic email marketing is quick and reliable, as the people on your mailing list will receive your message almost instantly after you send it. It is essential to categorize the people on your list. Some will open all your emails, click on the links and purchase your offers. Others won’t open them at all or read the odd one or two. Because of this, it’s important to know who your more responsive customers are. It’s a good idea to put all your most responsive customers in their own section of your list. You can then send extra special offers to these people. As they will be your top earners (The 20% of your list who will make you 80% of the money) you want to treat them well and make sure they’re happy. If they’re happy they’ll be more likely carry on doing business with. It’s much easier and cheaper to keep an existing customer then gain a new one. My website.
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