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posted on:
7/13/2012 11:07:49 AM EST
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How to care for your clothes (part 1)
clothes, fashion, quality, shop, fabric conditioner, class,
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Buy quality, not quantity
Vote with your Visa in the backlash against so-called 'disposable' fashion. Buy one gorgeous item from a quality retailer rather than several dodgy items from a cut-price fashion store. Use a website like Shopstyle to create a capsule wardrobe 'moodboard' per season and buy each piece as you can afford to. And don't be tempted by end-of-season sale rails - nobody else wanted it, so why should you?
Use the right amount of the right stuff
You wouldn't clean a Ferrari with a scrubbing brush, so why spoil your clothes with cheap laundry detergent? Whether you go for a powder, liquid or liquitab, buy a quality brand and make sure you use the correct dosage. In a recent experiment carried out by Which?, most people under-dosed between 4% and 58% on laundry detergent. Which? also discovered that using just 20% less than the recommended amount won't affect stain removal but will definitely mean that your whites aren't as white as they should be. If some of your old white favourites have faded, using a quality fabric conditioner like new Comfort Bright Whites fabric conditioner will help make them look fresher by gently enhancing the whiteness. New Comfort Bright Colour fabric conditioner helps in the same way for colours and contains a special pro-bright formula that helps prevent running or fading.
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