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Francis Cassady
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Francis Cassady   My Press Releases

Discerning Assessment

Published on 1/21/2018
For additional information  Click Here

Francis Cassady 012118



A Little Wisdom alway helps

... life is like a roll of toilet paper. The closer it gets to the end, the faster it goes.

... we should be glad God doesn't give us everything we ask for.

... money doesn't buy class.

... it's those small daily happenings that make life so spectacular.

... under everyone's hard shell is someone who wants to be appreciated and loved.

... the Lord didn't do it all in one day. What makes me think I can?

... to ignore the facts does not change the facts.

... when you plan to get even with someone, you are only letting that person continue to hurt you.

... love, not time, heals all wounds.

... the easiest way for me to grow as a person is to surround myself with people smarter than I am.

... everyone you meet deserves to be greeted with a smile.



Discerning Assessment

A product review is a significant internet marketing technique that is used in affiliate marketing,as well as internet marketing.

A product review evaluates a company,publication or book,service or product.

You need to write the product review on a product with which you are familiar and have some knowledge.

The reviewer's job is to do a discerning assessment of a service or product.

This can be a physical product or an eproduct or service.

Why write a review?

Most people buy products based on a review,in contrast to a sales oriented advert.

This would certainly apply to online eproducts and services.

The internet is used by people to research relevant products,and gain knowledge and insight through relevant and concise information.

No enquirer wants to buy products and services based on hyperbole or even misinformation.

How do you write a review on a product,how do you disseminate it?

Let's take a look at the important parts from which the product review is constructed,

  • Keyword Phrase
  • Picture or Video
  • Detailed Product Description
  • Who will benefit from the offering
  • Proof that the product does what you say it does
  • Positives and Negatives
  • Call-to-Action

Recall,that you are not "selling" a product,you are offering essential objective information-both negative and positive.

Take a look at how to write a product review.

You can endorse the product, but to present credibility,you must be objective, talk about the negatives as well as the positives.

The exception to that,is if you are writing an exposé and you need to debunk a scam or a particularly egregious product or service.

At any rate,detailed product description is imperative,and you can use the various online media (e.g.,videos and/or pictures).

What's more,you can give personal thoughts on the products,but you need to be realistic,and explain how this product has worked for you.

Positive first-hand comments from persons who has used the services or products,are also critical credibility and the character of the review.

Assuming you're an Affiliate and you recommend the product, then be sure to add a Call-to-Action link.

Also,use a well-researched keyword phrase,with a keyword phrase for which people continue to search.

Always include a keyword phrase within the title of your product review.

Recall,significance of accompanying online media,like videos and pictures,to show the offering.

Pictures are very important for physical products

So if you cannot afford expensive camera equipment,you can use a smartphone, there are apps that'll let you manually focus and do editing.

There's a "Camera 360" app for Android and Iphone, lets you take and edit your photos right on your iphone.

You can put your product review on or blog .com,or IBOtoolbox,if you do not have a website.

There are also sites you can join and contribute your opinions and reviews like forums.

  • Amazon Customer Reviews
  • Angie's List
  • Choice
  • Trustpilot
  • TestFreaks
  • Which?
  • ConsumerReports
  • TripAdvisor
  • Yelp
  • Google My Business



You can write a review of any product listed on and start earning cash!.

The successful man will profit from his mistakes and try again in a different way. Dale Carnegie



Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment, I truly appreciate it.I wish you health, wealth, and wisdom.

Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC,the main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.





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