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Francis Cassady
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Francis Cassady   My Press Releases

The Pivotal Point

Published on 7/18/2018
For additional information  Click Here

Francis Cassady 071818



Cora, an elderly woman walked into her local St Michael's Church.

The friendly usher greeted her at the door and helped her up the flight of steps, 'Where would you like to sit?' he asked politely.

'The front row please,' Cora answered amiably.

'You really don't want to do that,' the usher said, 'This vicar is really boring.'

'Sonny, do you happen to know who I am?' Cora inquired, looking directly at him.

'No.' he rejoined.

'I'm the vicar's mother,' Cora announced indignantly.

'Do you know who I am?' he asked.
'No.' she said.

'Good,' he answered and disappeared.

The Pivotal Point


When you look at a blog article going viral, obviously you need to ask yourself,what caused this particular article to be so popular.

Take a look at and notice the top articles,the highest rated articles, besides having additional pictures,avatars,videos,and graphics, are longer value-add articles.

Furthermore,their are emotional cues to which you need to refer,to evoke conviviality and emotive ties.

So you need emotional involvement to create acclaim.

You know that creating acclamation is key and the top articles or blogs,which were the highest rated in, were the articles that amazed their audience with significant facts.

These facts are brought down to earth and explained on the human level, the level at which all persons can understand and relate.

If you've ever had an excellent teacher,you understand exactly from where I'm coming.

As the optimum teacher holds your attention,as she not only has very amazing,compelling, and interesting facts,but also,is able to express them,so that they become very important and relevant to you as a person.

They are realistic,they are true, they are honest, they are like your mother teaching you valuable life lessons.

The blog post can be the start of virality.

The content becomes valuable to the enquirer, it creates enough awe to inspire the reader to want to pass the article on to a friend, a client,a peer,a boss, a family member.

The pivotal point is the emotional and human attachment.

You never want to talk down to people.

You explain facts like you were describing to your best friend.

Go ahead and use humor,as you use humor when you speak to a friend.

Keep in mind that humor can be a predominant piece of the virality factor.

Here's a chuckler: "Procrastination isn't the problem, it's the solution. So procrastinate now, don't put it off."

Another interesting emotion which is highly rated by, is amusement.

By this I mean getting your audience mentally or even physically engaged in your blog , like a quiz,for example.

Getting your reader involved, obviously can get your blog more widespread.


Be very wary of negative thoughts and emotions,politics,cynicism,as these thoughts can be truthful, however, there is no place for them in the IM world of blogging.

Try to be a rainbow in someone's cloud. Maya Angelou

Setting goals is the first step in turning the invisible into the visible. Tony Robbins


Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.

Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.






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