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Francis Cassady
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Francis Cassady   My Press Releases

Misinformation Won't Work

Published on 6/7/2019
For additional information  Click Here




Francis Cassady 060719




Humor Me!

I used to think I was indecisive, but now I'm not too sure.

Doing nothing is hard, you never know when you're done.

If two wrongs don't make a right, try three.

I am not lazy, I am on energy saving mode.

Life is short, smile while you still have teeth.

A balanced diet means a cupcake in each hand.

Maybe you should eat some makeup so you can be pretty on the inside too.

I'm not shy, I'm holding back my awesomeness so I don't intimidate you.

Sorry for the mean, awful, accurate things I said.

I’m sorry, if you were right, I’d agree with you.


Misinformation Won't Work

A product review is a significant internet marketing technique that is used in affiliate marketing,as well as internet marketing.

Recall,that a product review evaluates,but can objectively describe the attributes of a company,publication or book,service or product.

You need to write the product review on a product with which you are familiar,and about which you can write with significant detail and clarity.

The reviewer's job is to do a discerning assessment of an internet marketer's service or commodity.

The internet marketing psychology behind a review is that most people buy products based on a review,in contrast to a sales oriented advertisement.

Obviously,this is especially true online,just by the very nature of the internet.


The internet is used by people to research relevant products,and gain significant knowledge and insight through hopefully objective and concise information.

No enquirer wants to buy products and services based on hyperbole or even misinformation.

Let's take a look at the important parts from which the product review is constructed,lets summarize with these bullets:

? Keyword Phrase
? Picture or Video
? Detailed Product Description
? Who will benefit from the offering
? Proof that the product does what you say it does
? Positives and Negatives
? Call-to-Action

Keep in mind, that you are not selling a product per se,you are offering essential objective information-both negative and positive.

You're credibility increases with testimonials and also, offering the negatives.


Hopefully for the products and services you're writing about, the positives far outweigh the negatives.

The obvious exception to that,is if you are writing an exposé and you need to debunk a scam or a particularly egregious product or service.

Here's some of the best product review sites on which to place reviews:

  • Amazon Customer Reviews
  • Angie’s List
  • Trustpilot
  • Quora
  • Capterra
  • G2 Crowd
  • GetApp
  • Choice
  • TrustRadius
  • TestFreaks

Everything in the world,no matter how important and positive, has some negative aspects.

Detailed product description is imperative,keeping in mind that you may use the various online media (e.g.,videos and/or pictures) to clarify your product.

You can give personal thoughts on the products,but you need to be realistic,and explain how this product has worked for you.

Positive first-hand comments from persons who have used the services or products,are also critical for the credibility and the ultimate success of the review.


Remember that objectivity increases credibility. You need to mention for whom this product or service is best suited,and how it will fulfill the enquirer's needs .

Like any kind of content creative internet writing ,be sure to use the call-to-action,which is like an usher in a movie theater,as this approach will direct prospects into a landing page or lead capture page.

These prospects will be some of the best leads you can receive.

When you're curious, you find lots of interesting things to do. Walt Disney

I always like to look on the optimistic side of life, but I am realistic enough to know that life is a complex matter. Walt Disney


Thank you so much for visiting my IBOtoolbox site and reading my Blog, please leave a comment,I truly appreciate it. Leave your site's link. I wish you health, wealth, and wisdom.


Fran Cassady
Cassady Online LLC


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Francis Cassady's Bio

I retired in network engineering from Qwest Corporation,now Century Link Corporation.I'd volunteered for two years with RSVP (retired seniors volunteer program),guardians angels retirement community,Minnesota Responds (public health volunteer),and the Elk River food shelf. I also work out in the gym,so I studied and received a NASM certification for personal training.I had a significant surgery in October of 2010 and again in September of 2011.When I was at home recuperating ,I started an online business,Cassady Online LLC, main sites are, and professional hosting and site builder. I'm a Blogger,Affiliate and Internet Marketer.







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