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posted on: 3/10/2012 11:28:25 AM EST
Internet Marketing - The Basics
internet marketing, brand, branding, income

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Let's face it , Internet Marketing is a business! It can be an exciting and fun career choice for anyone who has an entrepreneurial spirit and wants to be in control of their future. It can be both frustrating and rewarding as any business venture. It has risks and there are no real guarantees unless you are willing to understand the basic, make a plan, use proven techniques and WORK!

You will NOT make money online without effort and old fashioned elbow grease. Don't believe anyone or any site that tells you differently. True, there are many tools available to assist you in "automating" some processes, but it still requires your personal dedication and follow through.

If you've decided to quit your 9-to5 or even dedicate your spare time to creating an income online, don't waste your time and money with "get rich quick" schemes. Watch out for them! If any site boasts that it can make you "$xx,xxx income" in any amount of time "without any work on your part!" or any other absurdity, don't get sucked in, just leave. Don't even bother reading the rest of the sales page. If the owners really knew how to make $xx,xxx, do you think they would really be telling you how? WAIT... they do know how, and it's by sucking you and your dollars into their scheme and making you pay for shady information on how you can make $xx,xxx.

Marketing on the internet is a game to many. They look for people who are desperate to make money and eager to learn the shortcuts and bypass the real truths about online success. The offer the sky with slick squeeze pages and sales letters, designed to convince you of their truth.

True long-term success on the internet will come to you as it does for any business, when you have a quality product, (real or informational), you develop a plan and strategy and then put in the effort to make it work.

You success will not come from the random purchaser of your goods, it will come from a trusting customer base of happy, satisfied customers that know who you are and trust you to deliver what they need to help them or solve their problems.

That is why you must develop relationships and brand yourself.

To develop your 'BRAND", it is essential that you have your own website. Without it, there is nowhere for you to collect and give out information, sell products or services, create your email list or basically do anything but email people and place ads. Websites allow you to brand your business and make yourself and your business well known, trusted and respected.

Your own "address" on the internet has to be unique and belong only to you, so people can find you and visit when they want. Just make sure you're home when they come.






BUSINESS OWNER COMMENTS:  leave comment
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Deborah (Debi) Becker   436 day(s) ago
The newbies really need to read this. I make a few mistakes when I started out. Thank you for sharing this.
 
Gregory J Smith   437 day(s) ago
Greast information Johnny more people espeicall the one starting out need to here this. Thanks For sharing
 
Chris Caldon   437 day(s) ago
You are so right Johnny. You must have a website & you must have real value in what you sell. I can't stand the "guru" sites that only make money from you "signing up" banking on your ignorance. Thanks!
 
Jaime Dunn   437 day(s) ago
Very good blog! If you want to make it with Internet Marketing you do have to work it with some elbow grease.
 
Steven Ackerman    437 day(s) ago
Very well stated. Thanks for sharing this valuable information
 
michael addison   437 day(s) ago
Very Nice Thanks
 
Larry McFadden   437 day(s) ago
Well said! There is an over-abundance of shysters who will drain your bank account if you let them.
 
Terri Pattio    437 day(s) ago
You said it right Johnny, it's all about relationships and getting to know people. This is how you will build a successful business. When you do this, then they will decide if they want to be a customer, business partner or friend. Either way it's a win win situation. ~Terri Pattio - MLM Coach/Mentor with a servant's heart.
 
Julie Klein    437 day(s) ago
Great post Johnny. Too many people rush into network marketing w/o doing their homework. There a many great companies "out there," but there are at least as many scams. Thanks for sharing the info.
 
Ray Pipher   437 day(s) ago
Great blog Johnny! So true! Some people get into this industry with the lottery mentality and THOSE are the ones that fail!
 
Steve Robison   437 day(s) ago
Wonderful post, Johnny...people need to read this, so back to the top!
 
Sigurd Skeie   437 day(s) ago
Your Right: YOU WILL NOT MAKE MONEY without any effort! This article I really like and can recommand people to read it. Sig
 


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