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Gregory Hill
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Gregory Hill   My Press Releases

4 Methods To Master The #1 Success Secret Of Infopreneuring (2 of 3)

Published on 10/21/2016
For additional information  Click Here

If you don't have good fresh content to use 
for new products, your momentum comes to a 
crashing halt and so does your business.
So the question begs itself, how do you 
consistently create new content?
Here are your four basic options:

1)  You can continually write your own 
materials...and you should.

2) You can record your thoughts and get them
 transcribed... and you should.

3) You can hire a ghostwriter to write 
materials for you... and you should.


4) You can purchase the rights to content 
that you can resell... and you should do 
this as well.

Each option has its own positives and 
negatives but in my opinion you should be 
doing a little bit of each.

Let me explain...

3) You can hire a ghostwriter to write 
materials for you

Hiring a ghost writer has some major 
advantages and disadvantages.  First and 
foremost it takes a HUGE burden off your 
shoulders to create original content.  
Secondly it frees up a lot of your time.
  Third, it feels great when you get an 
email from your ghostwriter and the 
ebook/book/manual/article(s) are all 
complete and ready to go - it truly is the
 magic pill.

There are some downsides however.  The 
first one is the cost. 

Depending on your project, it can cost 
anywhere between $400-$3,000 to get an 
ebook, book or manual created.  

This is relatively cheap when you think
 about the fact that you can now sell that
 content and profit from it as long as you 
sell it, but it still costs quite a bit.

The second major downside is the time it 
takes to communicate with the ghostwriter.
  If you are anything like me, you don't 
want to be sending out crappy information.
  So that means YOU DO have to involve 
yourself in the process.

Forget what all the "gurus" try to tell you
 about how easy it is to just hire a 
ghostwriter and wake up with a finished 

You tell me if this process is as easy as 
slapping down a check and receiving a 
perfect book a few days later:

First you send your initial thoughts and 
plans for what you want.  Then they send 
back their outline, you make adjustments 
to the outline, and a few days later they 
send back the proof for the outline.  

Once the outline is completed you give the 
go-ahead and they write the rough draft.  
Obviously this takes some time (usually 
between 1 week and 2 months depending on 
your project) but once they have completed
 the rough draft its up to you to read the
 rough draft and suggest any changes.  

You?ll want to go over the rough draft with a
 fine tooth comb to prevent the writer from 
going in a direction you didn'?t want.  This 
isn?'t any small task but its well worth the 
effort because you are ensuring that the 
product you are creating is of a high 

When you finish the edit of the rough draft
 the ghostwriter makes the adjustments and 
then sends you a final draft.  You read the
 final draft and give the final ok.
Phew!!  That?s a lot more than just placing a
 bid on eLance and having a book show up on
 your doorstep ready to sell.

Now, if you care about the quality of the 
products you create please pay close 
attention to this next sentence.  

You need to actually READ what the 
ghostwriter has created for you. 

It will almost always require you to make 
some final changes.  Make sure you get 
EXACTLY what you are looking for otherwise
 it's a product that you yourself haven't 
even completely read.  

Would that make you comfortable selling 
something with your name on it and you 
don't know everything contained inside?

I can't tell you how many products I have
 purchased only to find it was the same 
old stuff just rehashed.  Read what they 
write for you.  Create quality content!!

So although a ghostwriter does save you a
 TREMENDOUS amount of time, please don't 
be fooled into thinking that once you hand
 over the assignment your work is done.  
It's not... unless you want to create a 
crappy product.

It still takes work but it's A LOT easier
 and takes WAY less time once you have the
 raw materials to work with.  Your job is 
to polish that collection of raw ideas into
 the high quality product that would make 
even your Mom proud :)

If you enjoyed this article make sure to 
look up the other two articles in the series
 dealing with the other 3 methods of 
creating content:  Part 1 - Writing your 
own materials and Recording Your Thoughts 
and coming soon, Part 3 - Purchasing The 
Rights Of Content You Can Resell!

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