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posted on:
6/20/2011 7:57:55 PM EST
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Marketing That Creates Fireworks
marketing, prospects
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Get out those magical sparklers! Here's how you can create fireworks with your marketing messages.
You need to discover how to grab the attention and get more business.
In order to grab your prospects’ attention, start with a list of messages that you want to get across and replace it with one uniform marketing message.
Here’s how you can create fireworks from your marketing message:
1. List the concerns of your target market that are relative to the service you have to offer. This should generate a list of between 10-30 problems you could solve by utilizing your services..
2. Organize your list in order of importance to clients.
What are your clients’ primary concerns?
3. Use the most important problem on your list as the basis for your marketing message. If you don’t have a summary sentence, then write one.
When you use your marketing message, fireworks or at least a spark should ignite in your prospects’ minds when they make the connection between their needs and your services. If your marketing message has done its job, people will ask you how you do what you do or contact you for more information.
With a brilliant marketing message you’ll grab your prospects’ attention and increase opportunities.
Want to see your sales explode? Follow the 3 steps above and you might be surprised!
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