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posted on:
7/21/2012 3:53:12 PM EST
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Writing an Effective Sales Letter Writing an Effective Sales Letter, sales letter, sales, selling, selling online
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When writing a sales letter you need to make your offer and promises sincere and believalbe.
*** Give a guarantee
If you are trying to sell something online without some type of guarantee it's likely that you will be losing business. You need to have one. The stronger the garantee, the better your response rate will be. Make sure your offer is honest. If you're offering a money back guarantee honor it. Believe it or not, most people will not ask for one, but they will trust your offer just knowing you stand by it. Interestingly, the longer your guarantee will expire, the fewer returns from a product sale or have people quit your offer. "Join my program and if you're not in profit in 90 days" sees a lot less people quit than "join my program and if you don't see a profit in 30 day" then I'll refund all your money.
*** Don't forget to ask
I've seen it all the time. You write a fantastic sales letter, and then doesn't close properly by not clearly asking for the order. Make it easy and simple. For instance, after describing the product and all it's benefits, ask for the sale by writing something like: "click here to order now" or "click here to join this money making program". It's always advisable after your signature to add a PS to your letter and ask for the order again.
About the author:
Len LaChapelle has 20+ years experience in network marketing. He recommends you become a 10K Challenge member, even if only as an add-on program to whatever else you are doing. You can create a $10K a month residual income working less than 1 hour a day from multiple streams of income.
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 | | Hi Peter and Olive,
Thanks for your comments. I really appreciate them.
All the best |
| | |  | | Great Blog Post keep up the Good Work |
| | |  | | Good advice. Thanks for sharing! |
| | |  | | Thanks Don, Kimberly and Vanessa for your comments and thanks for sharing my article. I really appreciate it.
All the best |
| | |  | | Right on the money Len good points |
| | |  | | Excellent blog Len, thanks for sharing. Great information! Have a great day! |
| | |  | | Liked and Shared for you on Facebook Len |
| | |  | | Thank you for your comment on my post Len, Great Blog. |
| | |  | | Thanks Christine and Susan,
I appreciate your comments and that you've shared my post.
All the best |
| | |  | | Wonderful post and I love the information! Shared |
| | |  | | Nice simple steps to follow Len, thank you for sharing, Top of the wall for you today, happy marketing! |
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