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Myrtis Myles
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Myrtis Myles   My Press Releases

10 Tips For Web Success – Part I

Published on 12/30/2014
For additional information  Click Here

The webmaster's biggest job is to get their traffic up and keep customers and visitors coming back. Building the site is one thing, but simply building and posting a website does not guarantee traffic. In fact, a website could include all the latest technology and still not attract a single visitor if not promoted correctly.  Here are 10 tips to guide you to success with your website.

·      A website is a waste if it simply re-hashes something which could easily be put into print. Web visitors like to interact.

·      When a person visits your website, you have their attention for that point in time; treat the customer’s time as valuable. You either need to use it or you will lose it - fast.  Most visitors have short attention spans, what you need to design your site homepage so that it grabs their attention and provides what they are looking for right away.

·     Your site needs to satisfy the needs of customers, not the company. So, don't post content which is not really useful to the site's customer.  Avoid over-flattering marketing hype about the company. It inflates the ego of the company more than it helps your customer.

·     Keep the visitor involved and make them feel like a valuable contributor. Actively ask for the feedback and suggestions. Ask for communication from your visitors and answer that communication swiftly. When getting that communication, capture their email address. This will allow you to communicate with them long after they have moved on and forgotten about you.

·      You need to have content on your website which is timely and relevant to the customer's life. Posting month-old news is not interesting. Posting dry product information which never changes is not interesting. Provide tips and techniques - things which are immediately applicable and solve a problem.

·      Some sites simply over-do it on the eye-candy. Big graphics just for the sake of graphics often impress the site's designer more than the visitor. Do not use graphics that are large and purposeless. Many web designers operate on fairly large screen resolutions and sometimes forget that even though a graphic looks great to you, it will appear enormous to somebody on a smaller resolution.  

     However, don't go too light on graphics. A site which is poorly designed and using the default font and no color is not very pleasing. Any web visitor, whether they admit it or not, judges your company by your website unless they have something else to go on. A well-designed site communicates professionalism. A poor design makes the site seem like an afterthought.

 

Click here for more details.   

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