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Herb Ratsch
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Herb Ratsch   My Press Releases

Eight Tools to Turn Your Website into a Lead Generation Machine

Published on 3/2/2017
For additional information  Click Here


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Eight Tools to Turn Your
Website into a Lead
Generation Machine

Your website is so much more than a brochure describing your business. It is literally a gold mine waiting to happen. But, you have to set it up correctly. You need plenty of calls to action, and reasons to give people to want to be connected to you, buy your information or products, and even promote you. It all starts with your website.

1. Lead Generation Software – In order to turn your website into a Lead Generation Machine, you need squeeze pages, landing pages, and web forms, to capture your visitors email addresses. Make sure you get the FREE report offered below.

2. Autoresponder – You also need an autoresponder to help you capture the leads, that the awesome sales pages you create give you. This enables you to send automated messages, or broadcast messages, to those who are on your lists. The Power Lead System is an all-in-one system, and also includes an autoresponder. If you are interested in a stand-alone autoresponder, I recommend the best and most economical one I found, TrafficWave.

3. A Professional Website – There can be a lot of discussion about what a really well-made website looks like. Today, the most popular option is a self-hosted WordPress blog. Even web designers are using that platform to build amazing websites that work for everything, from blogging sites, to a full e-commerce site, with all the bells and whistles.




Five Tools



4. Analytics – It is really important to gather the intelligence necessary to keep attracting your audience, and keep them coming back to your website. One way to do that is to check your numbers and work by the numbers. The data will show you what is working and what is not working, and will help guide you toward more success.

5. Awesome Content – That is right, content is a tool for you to use to engage, entertain, educate, and delight your audience. But it is also a tool to attract traffic from search engines. The content you create should be highly targeted for the audience you want to attract. You want to present the information in a way, to show that you are an expert in your field.

6. Targeted Lead Magnets – A lead magnet is usually a freebie that you create to give to leads, in order to turn them into prospects. It is a tried-and-true method of engaging with people, to make them lifelong customers and fans of you, and your business. It can be something super-simple like a checklist, or a short report. As long as it is targeted, based on your audience.

7. A Solid Social Media Presence – You will need to promote your content to help drive traffic. One way to do that is via social media. Thankfully, there are awesome tools that you can use to automate a lot of your social media marketing efforts.

8. A Product People Want – That’s right, you need to offer to your audience something they need, and want. If you can define a problem, and then present the solutions to the audience, in a way that they realize that they want this, and that they need it, you are on your way to be successful.

Rather than having your website just sitting there, add these tools to your arsenal, and you are on your way to turning your website into a lead generating machine.


Herb Ratsch






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