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Patrick Saint-Jean
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Patrick Saint-Jean   My Press Releases


Published on 6/14/2012
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DUPLICATION- Why it is needed One of the most frustrating aspects of building a business online is getting your business to grow with the people that you have already recruited. Whether it is an affiliate program or a Multi Level Marketing company, the way to achieve a decent income in any online business is to have large numbers into your organization. You also need to have a significant portion of your downline, if not all of them, participating in the business by purchasing products or services for their own use. First and foremost, people should join a business opportunity because they plan on using the product or services from that company. Without elaborating on this topic, it is fair to say that a significant amount of people don’t join a business opportunity on that basis. So, it is necessary for you, as a business owner to find ways to help your downline or associates to be productive and to make money in the business. Your business partners or downline themselves are not going to make any money if they simply do nothing and hope for a magical solution to happen. Quite often, many people join a business with the thinking that the upline will do everything for them because he or she is such a Rock Star. Time and time again, people make this same mistake and this same assumption regarding network marketing and making money on the internet. So, how do you get your downline to be productive? This is where building a business online gets to be a bit complicated. Yet, it does not have to be if you have a really good system in the business that provides for duplication. DUPLICATION- What is it and how does it apply to my business? Many people that are new to internet marketing come across the word duplication and wonder “just what the heck is it”? Of course all kinds of thoughts come to mind, a most prominent thought is “can I make money with this?” The answer to this question, of course, is yes and no. That answer is sure to turn of the interest level of a lot of people. These are the people online who believe that they can make money online just by turning on the computer. Time and time again, it is proven, that this is seldom the case. In order to make money online, you have to learn internet marketing. Part of learning internet marketing is the experience that you will develop in terms of how you build an organization or a downline. It takes a lot of work to build a downline if you are the only one building. It is much faster and much more desirable to have other people with you who are also building their organization along with you. Many times, these are average people, with strong desires and strong commitment to building a business online. This takes care of the component of duplication which is productivity. The first component of duplication, which is productivity, refers to the people in your downline. You are being productive by helping them to learn and do the things necessary to build their organization, which in turn benefits you tremendously. The second component of duplication is time management. This component refers to your own activities in promoting your business. The goal is to do more in less time. Quite honestly, over 90% of the people marketing and promoting their business online spend 10 + hours promoting and accomplish less than someone spending 2 or 3 hours a day with a duplication system in place. DUPLICATION- How to establish it in your business To get your business associates or downline to be productive in the business, you really have to show them what they can do to build and promote their business. There are a lot of simple things that they can do, you need to show them and teach them what to do so they can go out and do it themselves. This can be time consuming if you have 10 or more people in your organization and they all come to you for solutions. So, you need to be prepared, you need to have in place a duplicatable system that is easy to follow and easy to implement. Without duplication, you will likely spend a lot of hours helping every single person in your downline. Just as an example, why spend countless hours on the phone coaching one particular member in your organization, when you can set up a video conference where everyone can attend and benefit from what you are teaching. There are many other examples such as this. The point is that you have to set up a duplication system into your business, it does take time and learning. Patrick Saint-Jean E-mail: Building a business online
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