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After extensive research into the network marketing industry, Harvard Business School developed three criteria that a network marketing company must meet in order to make it a most desirable opportunity:
1. The company should be at least 18 months old, as 90% of all network marketing companies that fail do so in the first 18 months. (Rodan + Fields Dermatologists is just 3 years old)
2. The company should have a product which is unique and highly consumable, unique in this case means that you have an exclusive product that can only be purchased from your company’s distributors. Having a product that is highly consumable means repeated sales, thereby guaranteeing customers loyalty versus a one time sale and having to locate new customers. (Anti-Aging clinically proven skin care is consumable by a mass market – $2.5Billion and growing – expected to double by 2015)
3. It needs to be a “ground floor” opportunity. Harvard Business School suggests that in order for the opportunity to qualify as “ground floor” the number of existing active distributors should be less than ½ of 1% of the population (300 million in the United States) in the country where this network marketing company exists. In the United States this figure is equal to 1.5 million people.
Harvard Business School also stated that if there were less than 500,000 people involved, you would be on the cutting edge of a great opportunity. If the company has less than 100,000 distributors, Harvard Business School considers it to be a once in a lifetime opportunity.(Rodan +Fields has less than 10,000 commissionable distributors)
If you would like to join this once in a lifetime opportunity, feel free to message me!
Don't miss this opportunity!