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Michael Volkmann
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SEO tips for crypto websites

Published on 3/10/2018
For additional information  Click Here

SEO for all those companies which either launch an ICO or engage in different kinds of business activities, or which run various crypto investment funds which are related to the digital currency and anything that is crypto is different from any other conventional approach. Majority of such websites are not only high-trafficked but short lived as well and saturated too. There are few tasks which such websites should learn the art of so that they can secure better search engine rankings.

Among all other tasks, the most important one is keyword research among the competitors. Irrespective of whether you’re putting in your effort to bring in organic traffic or you’re trying your best to get it through paid campaigns, you need to be precise in organic SEO and PPC. By now, you must be thinking how you could successfully make things possible without busting your budget. Although it is different, you still require ensuring that your ICO is a well-tuned vehicle which brings good quality traffic and which is counted in the good books of search engines. Read on to know more on this.

Make a comprehensive research about your competitors

You may easily be able to hire an agency and you can do this on your own utilizing the SEO platforms like SE Ranking. For example, the competitor research from SE Ranking provides an extended database to get an entire picture of the cryptocurrency market. The data that is offered is most accurate and updated and especially when search volume is concerned or keyword competition data. The research competitors offer endless possibilities in terms of knowing everything on organic traffic from Google. All sorts of data will be collected especially for you and cryptocurrency and ICO are most vital for the niche.

Choose the keywords which are most converting

When you’re in the cryptocurrency market, you will definitely wish to rank higher for the queries like Litecoin, Bitcoin, Ripple, Ethereum, Dash and many such. Your ultimate wish would be to rank within the first page of Google search engine results and this is like operating a gold mine. You can utilize the project by leveraging tools like the tools for keyword research. By using the pool of data, you will be able to get low-competition keywords and thereby adjust the organic campaign in an according manner.

Disburse keywords in a way Google wishes to see it

Once all the keywords are compiled within a long list, it’s high time you determine the best way in which you can use them in all sorts of variations. You can turn search engine marketing into a money-blowing machine in case you scatter data and if the keywords are disbursed in a right way. It is essential for you to look forward to keyword grouping. You can manually use tools like keyword grouper to carry on such tedious tasks. Keyword grouper separates the keywords into various clusters and distributes them amidst various pages in a way Google wishes to see it.

Make sure you never forget the long-tail keywords which we were discussing earlier. In case you optimize the crypto content for long tail keywords, the effect can overcome the wildest of your anticipations. The keyword group that is related to the niche like crypto are more powerful than only a keyword and hence this yields good results in bringing in high quality traffic.

Therefore, now that you are aware of the best advice for those who are launching cryptocurrency and ICO website, the ultimate thing to do is to perform proper keyword research and this can be best done with the best tools.

The importance of quality content for SEO

The phrase “content is king” is a classic quote that still rings true today. Content can affect all aspects of our lives whether we are blue-collar workers, homemakers, or full-fledged business owners. Content is the meat and potatoes of the text-based material that people see when they research a business.

People often use the terms content and content marketing when they are discussing strategies to catapult one’s business into a successful position. The reason that content is king is that it has the power to control various aspects of a company’s profile and influence its performance and consumer engagement numbers. Only a true king could have that much power.

Content can change so many facets of business that people should view it as a royal item. High-quality content can add an element of authenticity to a business website or an individual... read more

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