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Tom Riach
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Tom Riach   My Press Releases

Repetition Repetition Repetition

Published on 1/6/2015
For additional information  Click Here

Repetition Repetition Repetition”  is an original copyright Press Releases sent from my happy home in the sunny south of Portugal

Repetition Repetition Repetition

That's me on the right, on stage at Vilamoura Casino presenting awards in my capacity as consultant to a major leisure and tourism company.


It won't have escaped your notice that the title of this article, Repetition Repetition Repetition, is itself an example of …. repetition! Therefore, you should remember it well because, as with anything at all that you have ever learned in your life, there is a good liklihood that some kind of repetition was involved in the process.

Repetition is not only recognised as the powerful memory training tool that it is by school teachers intent on educating their pupils, it is widely acknowledged and used in all areas of life. Sporting activities are a prime example, practicing a skill repetitively until it is mastered, and the world of advertising and promotion is another. Repetition is manifested daily in all kinds of media and particularly so in TV advertising. How often does the same advert appear? How many popular jingles can you recite or sing? It's no different from being that school pupil repeatedly writing the lines or repeating aloud multiplication tables and other arithmetical, historical, geographical and grammatical facts and formulae. To this day they all remember their work and studies through the repetitive listening to, reading and writing down of the material. Simple!

In formal sales training I was taught the importance of repeating the sales message several times to prospects and clients. Early on, I often thought that such repetition was kind of insulting to the intelligence of the listener but, as any psychologist will tell you, far from it. Regardless of our level of education or intellect we all respond positively to repetition. So it's a fact, repetition works.

There's also great relevance to anyone promoting in any area of business, commerce, personal, charitable or leisure activity. Their promotional material should contain repetition. It should contain repetition in two respects :

  • Verbally - Use of words, message, expressions, slogans, terminology

  • Visually – Lay out, theme, identity, appearance, brand

    All give the presentation a message and identity which, just like the TV jingles, audiences recognise and respond to. By using repetition there is

     A better chance of reaching a wider audience

  • A better chance of being noticed and remembered

     So whatever your profession or activity and whoever your target audience -

     It pays to use repetition! It pays to use repetition! It pays to use repetition!


    I am Tom Riach. I live and write in the sunny south of Portugal.


    For many years I have run my WAKE UP LEISURE AND LEARNING BREAKS (click on) where I talk of successful living and of creating both material and inner wealth. Or send for any of my best-selling Amazon books - MASTERING THE ART OF MAKING MONEYSELF-IMPROVEMENT SHOULD BE FUN! - THE SIMPLEST SALES STRATEGY - they are packed with my secrets of successful living and with wit and wisdom sure to get you thinking about how you manage your life. Available in Paperback and Kindle. Click the image below.

    .. and see what my readers say HERE! (click on)

    REPETITION REPETITION REPETITION  is an original copyright Tom Riach press release, short and to the point. I hope you enjoyed reading it and found it informative and/or entertaining. To learn more or to get in touch with me please visit me on my website at TOMRIACH.COM

    See you there! Regards, Tom.


    © Copyright Joseph T.Riach 1998-2019. All rights reserved.

    Your input is appreciated so please comment on ”Repetition Repetition Repetition”

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