SELECTED PRESS RELEASE:
10/1/2011 6:30:46 PM EST
|Social calls to businesses can lead to people helping people.
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If you start every conversation as a social call you can often
accomplish more than making a sales call. People want
to know what interests you and what makes you human.
The idea of tell not sell comes into play in a big way
with this type of call. As Internet marketers we each
have different experiences and companies we work with
that we use for list building, gaining credits for mailings
and even products and services.
A social call is a way of selling yourself. This works
especially well if you truly listen to what the person
on the other end of the phone is saying. Given a few
minutes you can learn what their needs are and if you
know your products or services and can explain them
once you find the need, then you can give them a solution.
Listening is an art, the ones who learn to do it
always do better than those who don’t. Remember
a social call is a two way street. Chances are you
will be listening to what the other person is selling
also. Keep an open mind, you never know what you’
can learn. If you have no need for their product, guide
the conversation to areas where your interests are.
The best social calls are where both people can walk
away with something that will help each. It might not
be a core product but chances are both parties have
something useful to the other. If you treat people how
you want to be treated social calls will be something
to look forward to.
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